Articles

Taking Local Search Marketing to the Next Level

When trying to rank locally, it is beneficial to take traditional marketing methods to kick your local search marketing up a notch. In today’s local search marketing industry, the borders between traditional and local search are blurred. Everything is blended…

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Study Your Competition to Improve SEO

Improve Your SEO by Using Your Competition Many digital marketing companies in South Florida will agree that the key to success could lie with your competition. Tandem Interactive shows you how to conduct competitive research online, so you can reach…

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Storytelling in Marketing

Storytelling is a useful tool for marketing and developing a brand. Authentic storytelling in marketing is a great way to engage customers. “Facts tell, but stories sell.” – Bryan Eisenberg, an internationally recognized professional marketing keynote speaker on how storytelling…

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Social Media Voice Guidelines

To become a master of social media marketing, there are some sure fire techniques you should be following. Although similar to traditional advertising efforts in some way, social media advertising is its own skill. Tandem Interactive social media strategies vary…

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SEO for Franchises and Digital Marketing Management

An experienced digital marketing firm can handle the the type of tailored SEO strategy needed for franchises versus one business branding. Tandem Interactive is a Fort Lauderdale SEO firm that specializes in paid search and SEO for mid-sized businesses and…

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SEO Crash Course- Attraction Content

The greatest challenge to creating content is designing it to captivate readers but also optimize it for the search engine crawlers. SEO content writers will tell you that there is a sweet spot that all writers want to achieve; it…

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