Tandem Wins 2019 US Search Award
Las Vegas, NV- Tandem Interactive, a full-service digital marketing agency located in Fort Lauderdale, Florida was awarded the Best Low Budget Campaign award on Wednesday, October 9, 2019.
Best Low Budget PPC Campaign
The award is given to agencies that have demonstrated their ability to run successful campaigns with a monthly budget of $2000 or less. This year’s award honored their Big Success with Low Budgets campaign in which they helped a small budget PPC client see excellent results with a small budget of $16 per day. Director of Paid Search, Kirsten Crocker explains how the digital marketing agency realized success by taking a very planned approach to this campaign:
“We did not want to be everywhere all the time. In this race, we wanted to be there when the right person was searching. We conducted extensive competitor and market research. We structured our campaigns to target small areas, we bid on only exact and phrase match keywords – no broad or broad match modified.”
Tandem’s nomination came on the heels of sustained PPC strategies that increase brand awareness and yield a high ROI for various clients, especially in the moving service industry.
Tandem’s PPC team was entrusted with increasing brand awareness. Through a simple strategy that focused on using effective keywords, they structured their campaigns after local areas. Tandem bid on only exact and phrase match keywords. With a $16 daily budget, precision and effectiveness were essential to the success of the campaign.
About the U.S. Search Awards
The U.S. Search Awards began when Nicky Wake noticed a need for an award show dedicated to recognizing the efforts of digital agencies in the digital marketing world.
Recognized as one of the highest celebrations in the SEO, PPC, and content marketing world, the award ceremony attracts hundreds of attendees from around the world. Agencies, brands, search engines, and technology providers alike are involved in the prestigious award ceremony. Taking place at Treasure Island, Las Vegas on Wednesday, October 17, 2018, the 2018 winners included participants from the retail, finance, travel, real estate, and health industries, among many others.
In 2020, the Search Awards looks to continue its expansion internationally by launching the Canadian Search Awards and APAC Search Awards in their respective territories, as well as announcing the US Search Awards, which celebrates the best of the best in search marketing across the globe.
Tandem is a digital marketing agency located in Fort Lauderdale, Florida. Tandem attends the world’s top marketing conferences in order to accomplish their goal of providing the most modern to SEO, SEM, PPC, Social Media, Email Marketing, and Link Acquisition practices.
Team Tandem is made up of digital marketing specialists who provide internet marketing for franchises, Fortune 500 companies, as well as small and local businesses. With over 200 clients, Tandem Interactive provides online marketing services to numerous, diverse industries across the United States.
The PPC team consists of imaginative, analytical, optimization-obsessed marketers who spend every day researching industry updates, analyzing data trends, and strategizing new ways to generate more buzz around their client’s businesses.
Tandem also provides digital marketing services internationally. The online marketing agency hosts clients in the Bahamas and works with brands that serve clients all around the world.