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Using Facebooks Free ‘Paid Online Events’
The COVID-19 pandemic has shaken the world to its roots. The disease has caused many people to shutter inside to avoid contracting or transmitting the virus. With the increasing number of people staying at home, services that allow for remote…
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BOOst Conversions With Creative Email Campaigns
Email marketing is one of the pillars of any digital marketing campaign. Although many other communication platforms have entered the marketing conversation, emails are the primary way that businesses communicate with customers to this day. One of the principal advantages…
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How a Customer Avatar Can Benefit Your Marketing
The biggest part of succeeding in business is knowing who your target audience is and appealing to them. Through the use of tools such as Google Analytics, identifying your target audience has never been easier. However, knowing your target audience…
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What We Learned From Star Wars Marketing & Weaponized Nostalgia
With the release of Star Wars: The Rise of Skywalker, the 9th entry of the Skywalker saga, the sequel trilogy comes to a close and the saga also has its ending (for now). While this trilogy of movies has succeeded…
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Digital Drinking Games for Cinco de Mayo
While Cinco de Mayo started as a holiday celebrating the Mexican Army’s victory over France at the Battle of Puebla in 1862, it’s become a big celebration in the US as well.1 Many people are ready to celebrate with popular…
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5 Graphic Design Trends of 2016 to Incorporate into Your Digital Marketing
Trends in any industry are not on a year to year bases; they come and go, fade in and out during different times within different markets. For instance, typically we catch glimpse of the new color palette of a season…
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