This blog is part of Tandem’s COVID-19 Business Resource Series, where we will update the community regularly and offer industry-specific tips as well as our best solutions to minimize the economic risk many businesses may endure during this critical time.…
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The end of a decade is coming and new changes to the world of SEO are close behind. If you are the owner of an e-commerce business, or an SEO marketing specialist working with an e-commerce business, you certainly will…
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In an event sponsored by the South Florida Interactive Marketing Association (SFIMA), Melanie Mitchell, Director of Acquisition Marketing and Head of SEO at Chewy.com, spoke about developing content to drive customers down the sales funnel. Headquartered in Dania Beach, Florida,…
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Black Friday is the “official” first day of Christmas shopping, when stores offer extreme discounts and deals nationwide. Three days later, online retailers get their chance to shine with the next biggest spending day, Cyber Monday. The holiday season is…
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Over the past decade, Cyber Monday has continued to blaze the trail for online shopping the weekend after Thanksgiving. Because of this day, many Black Friday shoppers are changing their retail habits and sticking to online holiday shopping. Leading up…
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For those of you in the retail space, if you are not participating in Google’s Merchant Center for Google Shopping, your customers are not finding you! Google Merchant Center is a tool that allows you to integrate your business’ inventory…
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The holiday season is typically a great sales period for online merchants, with total annual sales reaching close to $9 billion! So, online merchants should rejoice right? It may not be that easy. Contrary to the traditional American idealism…
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[info_message style=”info”][est_time][/info_message] BigCommerce and their “14 spoonfuls of elite executives” recently released their first report on client e-commerce sales and the results seemed to concur. According to their third quarter data (Q3), the sale of big-ticket items has seen…
Read moreMost businesses who have E-Commerce run product listing ads, better known as PLAs. Google introduced PLAs in July 2012 then released its Local PLA listing option in October 2013. In April of 2014, Google showed us Google Shopping, the new…
Read moreI always wish I had more time to write. I am itching to put an article together about the fake reviews bust and fines in my Industry (Gabtab Solution for REAL Reviews anyone?). I want to write an article about…
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