Click here to learn about the benefits of Microsoft Clarity in digital marketing. Our marketing experts in Fort Lauderdale are sharing everything about Clarity by Microsoft and its features.
Read moreCelebrate International Women’s Day and the ladies of Tandem on Tuesday, March 8th, by attending one of the various events happening in South Florida.
Read moreFort Lauderdale will finally get to experience the plant-based restaurant that will not only leave your jaw on the floor but will have you book your next reservation before you even make it out of the door!
Read moreBesides the delectable food, come party with Tandem! Our digital marketing agency will be there capturing the excitement at the festival.
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Women’s Entrepreneurship Day is dedicated to celebrating the success of strong, fearless women around the globe, who pursue their dream of owning their own businesses and taking control of their time and freedom. Since our team at Tandem Interactive is…
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The onset of different seasons ushers in changes in weather and multiple holidays, celebrations, and events. Since these aspects of seasonal change translate to changes in consumer behavior, they represent an exciting holiday marketing opportunity for businesses. For example, October…
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Digital marketing is a perpetually changing field. Since it operates exclusively on the internet, algorithms, tools, and best practices are under constant change. This change represents a challenge for digital marketers or businesses because a winning digital marketing strategy that…
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A marketing funnel is used in digital marketing strategies to visualize the customer journey, starting from a potential customer’s initial awareness and ending when they complete a purchase. Using one allows you to divide customers into segments so you can…
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The marketing world has made considerable progress over the years. The advent of new technology and social media has opened new doors for women in the marketing field, especially digital marketing. Specifically, positions in SEO, PPC, communications, and social media…
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