Retargeting 101 Using Google Analytics

Have you ever looked up a product or service online and it shows up later as an ad on your Facebook? That is retargeting at its most basic form. Retargeting is capturing someone who comes to your site and tagging…

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Remarketing: A Second Chance to Close Sales!

When shopping online, do you buy your product of interest the first time around? Probably not. The reality is that consumers will look at several different products, brands, and sites until they find the best option. If you don’t believe…

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