Digital marketing campaigns for businesses are at their most effective when statistics are accurately recorded. Fortunately, Google Analytics allows businesses to record the success of their Google advertising campaigns. Google Analytics helps users keep up with their website’s performance by…
Read more
Branded Video Marketing For Businesses Video marketing is a component of digital marketing that allows businesses to engage with customers. Businesses hoping to gain a competitive advantage using digital marketing techniques must understand we live in an extremely fast-paced world.…
Read more
The COVID-19 pandemic has shaken the world to its roots. The disease has caused many people to shutter inside to avoid contracting or transmitting the virus. With the increasing number of people staying at home, services that allow for remote…
Read more
The marketing world has made considerable progress over the years. The advent of new technology and social media has opened new doors for women in the marketing field, especially digital marketing. Specifically, positions in SEO, PPC, communications, and social media…
Read more
Email marketing is one of the pillars of any digital marketing campaign. Although many other communication platforms have entered the marketing conversation, emails are the primary way that businesses communicate with customers to this day. One of the principal advantages…
Read more
Google Search Console is a tool Google provides to businesses that keep track of the effectiveness of their SEO marketing tactics and visitor metrics. Search engine optimization is important for businesses because it directly influences their search engine visibility. Higher…
Read more
Tandem’s Brittni Swenson Speaks to Matt Umbro About PPC Agency Management During the COVID Pandemic This week’s PPC Town Hall podcast features our Queen Bee and Tandem’s CMO, Brittni Swenson, along with Matt Umbro! In this episode, they go over…
Read more
Tandem’s CMO Talks the State of Marketing Agencies During Era of Coronavirus This week, Tandem’s CMO Queen Bee, Brittni Swenson, will be a guest speaker on the PPC Town Hall webinar/podcast hosted by Optmyzer. The PPC Town Hall podcast airs…
Read more
Think about it, lazy kids make up the majority of the internet. Why not cater to your audience and gear your marketing strategy towards us lazy fools? Marketing Tip #1: Know Your Audience Let’s face it, the majority of the…
Read more
What Is Smart Bidding? Smart Bidding is a tool Google has introduced that uses machine learning in order to formulate the best bids to meet your goal. What does Google’s machine learning use to come up with these bids? They…
Read more
An award-winning marketing
agency that specializes in
SEO, PPC, Social Media, and
Reputation Management.