Boy oh boy, where do we begin? Within the last five years, social media marketing has become a necessity for marketers across the globe. In fact, 90% of all marketers say social media marketing has increased their business exposure. With…
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Unlike search engine optimization and pay per click advertising, social media marketing can be a tough cookie to track in terms of social media ROI. Considering how difficult tracking social media ROI can be, many are wary of investing time…
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Has the world of SEO piqued your interest lately? Is it something you’re interested in just for fun or your business? Either way, it affects how you and hundreds of millions of other online users interact with web pages daily.…
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When it comes to your business’ organic SEO strategies, it can help to consider other aspects of digital marketing, such as social media. It’s important to not glaze over the idea of fusing your social media strategies with your SEO.…
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The world of SEO is constantly changing. Just when it seems like you’re getting the hang of things, search engines drop new updates on our heads and it’s our job to make sure we stay up-to-date. Nevertheless, there are some…
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Other than being an eloquent speaker and marketing guru, Andy Crestodina is the co-founder and Chief Marketing Officer of Orbit Media. This month, our digital marketing specialists at Tandem Interactive listened in on Andy’s insights for repurposing your day-to-day communications…
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Earlier this month, Team Tandem traveled west to Las Vegas for Pubcon, the search marketing event of the year, where we networked with hundreds of digital marketing experts from around the world. Pubcon is a community of marketing professionals coming…
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At this year’s US Search Awards in Las Vegas, our amazing PPC team has won the award for the Best Small PPC Agency of the Year! The ceremony took place at Treasure Island after an informative day at Pubcon Las…
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Google just announced an update to Google Images called Google Lens. This will enable searchers to learn more about the images they click on. Google Lens is a feature that was introduced in May 2017 that allows mobile users to…
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When you first think of page speed, you may think how fast your webpage loads upon access. This is extremely important for your SEO rankings. Why? Well, nowadays, when users search for something on Google, they want it now and…
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