I can tell you from personal experience, honesty is the best way to link build. To say honesty is a link building shortcut seems counter intuitive. No shortcut has ever been built on honesty, right? Here’s the truth, everyone else…
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Earlier this month, our Tandem Interactive team joined hundreds of others in the digital marketing world at PubCon in the great city of Las Vegas. PubCon is a community of marketing and public relations professionals coming together to exchange best…
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Twitter announced earlier this month that it would be expanding its character limit to 280 characters, thus changing the brevity for which Twitter has singularly been known. There are many critics of this change, including celebrity author J.K. Rowling, who…
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Is your Facebook newsfeed full of fake news? Mark Zuckerberg’s team has been receiving some flack following the 2016 election about fake news infiltrating the news feeds of its users. How do you know you aren’t catching glimpses of fake…
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Apple switched to Google again after a year’s long partnership with Bing ended. More specifically, it’s the Siri default search engine that has been updated. As of September 26, 2017, Apple has switched to Google from Bing as the default…
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Link Building is a vital part of SEO – off-site SEO to be exact. When you are link building there are three important factors which Google considers: link velocity, link trajectory, and anchor text distribution. Link Velocity As you work…
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Original Facebook Programming You may have noticed that over the past year, social platforms have been making it their mission to promote video content to their users. Facebook plans to launch a new option called, “Facebook Watch,” which will allow…
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Online marketing firms listen up! Google has taken the next step in the fight against intrusive ads online and the Google policy for pop up ads has changed. Though it would seem a company that makes the majority of its…
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Change is always occurring in the digital marketing world. Nothing changes more than the algorithms google uses for ranking and google positioning. When it comes to search engine optimization in 2017, it is important to recognize what is essential in…
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We’re all after it, but how exactly do you do it? From the Tandem Team to you, here’s five ways to improve your site’s Ranking. Publishing Relevant Content The number one factor which improves your site ranking is quality content.…
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