How to Pitch for Backlinks

What is the best way to get backlinks?

Learn from the best SEO digital marketing agency in South Florida how to pitch for backlinks.

Link building email templates are so yesterday! Bloggers and journalists receive daily link outreaches, so the best SEO companies must implement innovative link-building services to stand apart from the competition. At PubCon 2021, our SEO digital marketing specialists enjoyed learning how to pitch for backlinks from Adam Riemer and Blake Denman.

What Is Backlinking?

Backlinks, or inbound links, are when a link on an external website links to another link on your site. The quantity of quality backlinks helps determine a site’s domain and page authority on Google and Bing. Backlinks are essential to establish E-A-T principles (Expertise, Authoritativeness, and Trustworthiness) on search engines. SEO agencies create effective link-building strategies to improve organic traffic and SERPs rankings and to get linkbacks.  To effectively build links and relationships, one must be creative and personable. An effective link-building tactic is to avoid email templates and boring jargon to achieve backlinks. 

Local SEO Link Building

Local SEO link-building focuses on increasing online presence using local directories, Google My Business (GMB) optimizations, and local outreach. Local SEO strategies implement local link building and geo-targeted keywords and phrases so audiences can conveniently find what they are searching for.  Our local SEO company knows all the local SEO tips to be consistent in regards to your local digital presence on search engines, including Google and Bing. A successful local SEO tip is to contact local outreach programs and events to establish backlinks. 

Best Link Building Tools

Now that you understand the importance of SEO and link building, you can learn the tools that can help you build link build strategies effectively. There are many link-building tools that SEO digital marketing specialists use to achieve backlinks. Some of the best link building tools include:


Majestic is one of the best link-building tools in the industry, as it is a convenient link-building tool that can audit fresh and historical external links, referring domains, and anchor text. One can view top links, pages, backlink history, and lost links over time.  


With a MOZ email account, Moz offers various free link-building tools to give a comprehensive backlink analysis. Not only can you view your site’s domain and page authority, but you can monitor inbound links as well. You can audit broken links to your site and spam scores of your backlinks.  Most SEO experts utilize Moz to research SEO competitor analysis and discover link-building opportunities. Moz gives a comprehensive assessment to track link-building metrics and develop strategies.    


SEMrush has a few link-building tools such as backlink analytics, backlinks audit, link-building tool, and bulk link analysis. Backlink audit is a thorough report detailing backlinks, anchors, and referring domains. SEO digital marketing specialists can view new and lost backlinks, find building link opportunities, or find competitor link gaps in the competitor backlink analysis.  

Consult Our SEO Agency for Link Building Services

Search engine optimization, or SEO, is a digital marketing service that optimizes your site for search engines like Google and Bing. While there are many determining factors for your search appearance, creative link-building strategies help establish your authority, expertise, and trustworthiness on search engines. Consult the best digital marketing agency in South Florida for SEO services, including link building to help improve backlinks and content marketing strategies. Contact our hive to give your marketing a buzz!