Peter’s Story
With more than 25 years in the digital marketing world, Peter continues to drive growth and build strong partnerships for Tandem Interactive. As Co-President of the South Florida Interactive Marketing Association (SFIMA) with Joe Laratro, he combines years of experience with fresh ideas so brands can use data, technology, and creativity to reach real success.
When it comes to marketing, Peter keeps nothing to himself. In fact, he’s always eager to help others reach new heights. Moreover, he can’t help but smile when he talks about digital marketing’s power to track, adjust, and improve every campaign.
However, there’s more to Peter than his digital know-how. A lifelong South Floridian, he grew up enjoying the ocean, fishing, and boating. In addition, he’s just as comfortable on the water as he is creating marketing strategies on land. As a result, Peter brings balance, focus, and energy to everything he does.
















